Radio Logo Research - DOUBLE TIGER

 


From this radio logo set off GTA5 I found in google, what stood out for me most is the Radio Los Santos and The Low Down 91.1. I really like the gradient idea on the logo and how they incorporate the arrow down, I feel like that is very creative. The different font between radio and Los Santos is also a great idea as it really highlight the specific name of Los Santos. But something I wouldn’t take is the color scheme, I don’t think it suits my radio theme. I am also still very skeptical about the gradient because it might look too soft instead which is not really the image I am going for.

These are some logos of K-Pop groups which is also one of the genre of songs we are using. Here what stands out are the fonts they use. Some fonts that caught my eyes were 2ne1, Winner, Daimian, Sonamoo and CnBlue. 2ne1’s logo stood out because it is in a star which in my opinion looks visually pleasing. I like Winner’s logo but in my opinion it is a bit too elegant for our theme. Daimian’s font is very playful and “graffiti like” but it can be hard to read. Sonamoo logo plays on the A which is a very classy but fun idea. CnBlue logo is very simple and straightforward but may not really match on the logo I want.

1ST DRAFT


[ + ] colour palette, tiger on the center, circle around the tiger
[ - ] very tacky and childish, no “radio”, i really dislike the fonts, the footprints and it looks like a product for babies

FINAL

better fonts, added the “radio”, more dimension in the logo, much more classy and less tacky. It also looks cleaner.


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